Leavenworth is a small town nestled in the Cascade Mountains. It wasn’t always a Bavarian village. Decades ago, it was a logging town, bustling with sawmills and lumber workers. But when the logging industry collapsed in the mid-1900s, so did the town. Storefronts emptied, people moved away, and the streets became eerily quiet.
In the 1960s, a bold plan was proposed. The town would reinvent itself as a Bavarian-style village to draw tourists. It worked. By the 1980s, Leavenworth was thriving again. Visitors flocked to see the quaint Alpine buildings, sample German sausages, and enjoy seasonal festivals. Locals embraced the change, running shops, restaurants, and outdoor adventure companies.
One of those locals was Emily Keller. At 25, she worked at Heidi’s Boutique, a small clothing store on the main street. Emily spent her days folding dirndl dresses and arranging scarves in window displays. She smiled at tourists and helped them choose gifts. But after six years, the work felt repetitive. She wanted something more.
One spring morning, Emily confided in her best friend. They sat on a bench near the Maifest decorations.
“I’m tired of selling other people’s clothes,” Emily said. “I want to do something on my own.”
“What would you do?” she asked.
“I don’t know yet,” Emily admitted. “But I’ll figure it out.”
Weeks passed, and Emily couldn’t shake the idea of starting her own business. She saved her paychecks and researched online. Then, at a community dinner, she overheard two locals talking about importing goods from China.
“It’s not hard,” one said. “You find a supplier, get samples, and place an order.”
Emily’s curiosity sparked. She approached the man after dinner.
“How does someone get started importing clothes?” she asked.
He smiled. “It’s all about finding the right contacts. I went to a trade show in Guangzhou. That’s where I met my suppliers.”
Emily thanked him and went home to research Guangzhou. She learned about the Canton Fair, a massive trade show for international buyers. She decided to go.
Her family was surprised when she announced her plan.
“You’ve never even left Washington,” her father said.
“I’ll figure it out,” Emily replied. Her determination silenced further protests. Her parents helped her book the flight, and her younger brother lent her a suitcase.
In October, Emily landed in China. The scale of Guangzhou overwhelmed her at first. The streets were crowded, the air thick with humidity. But when she entered the Canton Fair, she felt a rush of excitement. Booths stretched as far as she could see, displaying clothes, shoes, and accessories. She spent three days talking to vendors and collecting samples.
One vendor stood out. Mr. Zhang specialized in custom-designed dresses. He listened carefully as Emily described her vision: modern clothing with Bavarian touches, like floral embroidery and lace trim. He nodded and promised quick production times.
Emily returned to Leavenworth with a suitcase full of samples. She set up a pop-up shop in her parents’ garage to test the market. Tourists loved her designs. By December, she had enough orders to rent a small storefront.
Her family pitched in to help. Her mother sewed tags onto clothes. Her father built shelves for the shop. Even her brother worked the cash register on weekends. The shop, which Emily named Edelweiss Apparel, opened just before Christmas.
Business boomed during the holidays. Tourists loved the unique blend of modern and Bavarian styles. Locals supported her too, proud to see one of their own succeed.
But success brought challenges. By February, Emily struggled to keep up with demand. She placed a second order with Mr. Zhang, but the shipment was delayed. Customers grew impatient. Emily stayed up late writing apology emails.
One night, as she reviewed her accounts, Emily noticed a problem. Mr. Zhang had overcharged her for shipping. She emailed him, but his response was vague. Suspicion crept in. Had she trusted the wrong supplier?
Emily decided to confront him directly. She booked another flight to Guangzhou. When she arrived at Mr. Zhang’s office, she found it empty. A neighbor told her the business had closed.
Frustrated but determined, Emily visited other factories she had seen at the Canton Fair. One factory owner, Ms. Lin, seemed trustworthy. She offered competitive prices and shorter shipping times. Emily signed a new contract and returned to Leavenworth feeling hopeful.
Spring brought fresh opportunities. Emily introduced new designs inspired by the Maifest festival. Her shop became a favorite among tourists, and her reputation grew. By summer, she had hired two employees and launched an online store.
Then came the twist. One day, Emily received an email from a lawyer in Guangzhou. Mr. Zhang had been arrested for fraud. His assets were frozen, but Emily was listed as a creditor. She was entitled to a small compensation. It wasn’t much, but it felt like justice.
As the year drew to a close, Emily reflected on her journey. She had taken risks, faced setbacks, and learned valuable lessons. Her shop was thriving, but she wasn’t done yet.
At a family dinner, she shared her next idea.
“I want to design outdoor clothing,” she said. “Something functional but with a Bavarian touch. Jackets, hiking pants, that sort of thing.”
Her father raised his glass. “To Emily,” he said. “The girl who turned a dream into a business.”